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green parent best buy award 2019


We are delighted to have been awarded The Green Parent Natural Beauty Award 2019.
The Green Parent Magazine are very passionate about recognising the good work of companies whose heart and soul is poured into creating wonderful ethical products.


Conscientious Approach

We’re a wee bit obsessive at Friendly, and putting ethics before profits underpins everything here. That’s why our products aren’t just vegan, or cruelty-free, or made by people paid a living wage, without using plastic, parabens, SLS phthalates or triclosan. They’re all of these things. Sure, we could make more money doing things less ethically, but all we ever really wanted to make was a difference. Thanks for caring. Now we’ll get off our soapbox.

Powered by hands

For soaps this ethical we use a cold-process method handed down through generations of makers. It creates no by-products and relies on old-fashioned elbow grease, with every bar poured, cut and packed by hand, right here in Yorkshire. The soap is biodegradable too, so it’s better for the planet even once you’ve used it. Our recycled and recyclable packaging is just us being sticklers.

Works a treat

Unless you’ve read the online reviews, you probably won’t believe just how rich and velvety our products’ lather is until you try one. That irresistible creaminess doesn’t just mean they’re gentle and nourishing for whichever bits of your body you use them on, it also means they go further than you think. The fact that they go further than you think means they’re even better value than you think too.


We’re an inventive bunch here, but even we haven’t managed to create a soap bar that works without getting wet. Instead, we’ve got this natty little tin that fits our soap bars like a glove.

friendly soap travel tin



A journey from bottle to bar

A journey from bottle to bar

My transition to shampoo bars. I honestly didn’t even know shampoo bars existed until I visited my son and his girlfriend (Imogen) in Edinburgh and they were using them. The idea of the 3 in 1 travel soap was really appealing as we spend about 10 weeks a year travelling in our campervan. Imogen stocks [...]
The Spirit of Adventure

The Spirit of Adventure

Kyrgyzstan Expedition with a little help from Friendly Soap When I first started preparing for a ski mountaineering expedition to Kyrgyzstan, knowing that we would be spending 3 weeks in the remote Ak-Shirak mountain range, one of my first concerns was the effect our base camp at 3,700m would leave behind on the environment. Our [...]
Why are Friendly Soap so great then?

Why are Friendly Soap so great then?

Written by Katie Featherstone of www.featherytravels.com Why are Friendly Soap so great then? The soap is biodegradable and doesn't contain synthetic chemicals.   By using a traditional "cold-process" method, the Friendly Soap company can make a biodegradable soap without any waste products. Unlike most shampoos and shower gels that contain synthetic chemicals – which run into our rivers and eventually [...]
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